We require that you follow the guidelines to ensure our logo looks the best on where you plan on implementing it. Please do not alter our logo in any way, including changing colours, dimensions, removing either the icon or wordmark and so on.
Refrain from modifying the logo in any way. The logo should remain the same as noted above. The AltaML brand should be used thoughtfully and consistently.
Do not change the colour lock-up
Do not rotate the logo
Do not scale individual elements
Do not scale logo disproportionately
Do not reposition wordmark
Do not skew the logo
Do not apply additional effects
Do not use low-resolution artwork
The logo requires a defined area around the elements to “breathe” correctly. This
area is referred to as the clear space and should never contain other graphic or
The clear space is based on distances calculated from within the logo itself and
should always be considered as the minimum distance between the logo and other
elements. Because the clear space is derived from the logo, it will scale up and down
based on usage.
The main measurement is defined by the height of the letter “A”. This distance is
then used to define the logo’s surrounding clear space.
Thank you for taking the time to go through our brand guide. If you are having troubles with anything on this guide or if it's missing anything you need please contact us at [email protected].