Privacy Policy

Privacy

AltaML Inc.
Privacy Policy (Canada)
(the “Privacy Policy”)

Effective upon: Aug. 1 , 2023
Last updated: Aug. 1 , 2023

AltaML Inc. (“AltaML”, “we”, or “our”) is committed to protecting your privacy and securing your personal information and we want you to understand how we collect, use, disclose and protect your personal information. If “you” are a corporation or other legal entity, the personal information will be that of your employees or contractors, or of other individuals that are under your custody or control, or that you may provide to us in connection with your use of the Services (as later defined). This Privacy Policy also sets out how you can manage the personal information we collect from and about you.
This Privacy Policy describes the types of personal information we may collect or that you may provide when you visit https://altaml.com/ (the “Website”), its related subdomains, and all other sites owned and operated by AltaML that redirect you to https://altaml.com/.

This Privacy Policy applies to your use of our Website and all related services (collectively, the “Services”). By using the Services, you are accepting the terms of this Privacy Policy. If you do not agree to the terms of this Privacy Policy, please do not use the Services. If you do not understand, or if you have questions about, this Privacy Policy, please contact us before using, or continuing to use, the Services.

The date on which the Privacy Policy was last amended is indicated above. We reserve the right to change our Privacy Policy from time to time. We will display a prominent notice that the Privacy Policy has been amended on our Website for a period of thirty (30) days. The amended Privacy Policy is effective when posted. Your use of the Services after we have made changes to our Privacy Policy will mean that you have accepted those changes.

Nothing contained in this Privacy Policy is intended to create a contract or agreement between us and you.
Please refer to the following sections to learn more about our Privacy Policy.

1. INFORMATION

Personal information means information about an identifiable individual (collectively, “personal information”), and does not include information that cannot be attributed to an identifiable individual, such as information of an aggregate or anonymous nature (collectively, “non-personal information”).

We will only collect, use, and disclose the personal information that we need in order to provide you with the Services.

2. CONSENT

We will obtain your express consent prior to or when collecting, using, or disclosing your personal information for any purpose not described in this Privacy Policy, or for a purpose that was not identified to you nor reasonably expected at the time of collection, unless we are required or permitted by law not to obtain your consent.

We may rely on your implied consent in certain circumstances, after taking into account factors such as the sensitivity of the personal information and your reasonable expectations. We will limit the collection, use, and disclosure of your personal information to only that which is necessary for the purposes identified, unless you have otherwise consented, or when such collection, use, and/or disclosure is permitted or required by law.

You can always refuse to provide your personal information, except that it may prevent you from using our Services or receiving responses to your inquiries or other information of interest.

3. TYPES OF INFORMATION WE COLLECT

We may collect various types of personal information from you, depending upon how you interact with us or use or interact with our Services. This personal information may include your:

(a) Contact/Location Information. Name, email address, mailing address, phone number and other contact information.

(b) Company Related Information. Employee information including names of employees and job titles.

(c) Job Application Information. Employment history, education, and other personal information included in your cover letter and resume.

(d) Photographic Information and Videos. Photographs and videos.

(e) Financial Information. Credit card and billing information.

(f) Device Information. IP address, operating system and platform, device type and device identifiers.

(g) Technical Information. Geo-location information, computer and connection information, statistics on page views, traffic to and from the Website, referring URL, advertising data and standard web log information.

(h) Automated Technologies or Interactions. Information collected through cookies, web beacons, and other tracking technologies.

4. HOW WE COLLECT INFORMATION

We may collect personal information from you in order to provide you with our Services, as well as to improve your experience using our Services. You may provide us with personal information in several ways, including, for example when you:

(a) use our Services;

(b) create an account or profile;

(c) correspond with us, including in-person, by phone, or by email to make an inquiry, receive information, make a comment, or report and seek to resolve a challenge;

(d) submit the “Contact Us” form found on our Website;

(e) submit the “Resource Download” form found on our Website;

(f) register to attend an event or webinar;

(g) enter into a contract or promotion with us, online or in-person;

(h) sign up to receive marketing emails and other communications;

(i) post on our social media platforms;

(j) send us direct messages through our social media platforms;

(k) participate in surveys and customer research, online or in-person;

(l) apply for employment at AltaML;

(m) ask for customer service, support or other assistance; or

(n) interact with us in any other way, online or offline, including through our Services.

We may also collect personal information from other sources (such as from third party service providers) to, among other things, enable us to complete, verify, or update personal information contained in our records and to better customize the Services we provide.

Automatic Information Collection and Tracking Technologies

When you download, access, and use our Services, we may automatically collect:

(a) Usage Details. When you access and use the Website, we may automatically collect certain details of your access to and use of the Website, including traffic data, location data, logs, and other communication data and the resources that you access and use on or through the Website.

(b) Device Information. We may collect information about your device and internet connection, including the device’s unique device identifier, IP address, operating system, browser type, mobile network information, and the device’s telephone number.

(c) Stored Information and Files. The Website may also access metadata and other information associated with other files stored on your device. This may include, for example, photographs, audio and video clips, personal contacts, and address book information.

The technologies we use for this automatic data collection may include cookies, flash cookies, web beacons, and/or similar log files. These are small text files that are stored on your computer browser or device when you visit certain online pages, images on web pages that track user activity on the Website, or similar. We use these technologies to collect certain information in order to better your online experience. The cookies used on our Website include:

Necessary Cookies: We use cookies which are necessary for you to use our Services.
Performance Cookies: We use cookies to enhance the performance and functionality of our Website but which are not necessary for the use of our Website.
Analytics Cookies: We use cookies to understand your use of our Services and how we can improve our Services, for example, how effective our marketing is.
Advertising Cookies: We use cookies to personalize your use of our Services, including to serve personalized advertising.
Social Media Cookies: We use cookies to enable you to share content on our Website through third-party social media platforms. These cookies may also be used for advertising purposes.

You can set your browser or device to refuse all cookies or to indicate when a cookie is being sent. Setting your browser or device to decline cookies will prevent web beacons from tracking your activity. If you delete your cookies or if you set your browser or device to decline these technologies, some of our Services may not function properly. Our Services do not currently change the way they operate upon detection of a “do not track” or similar signal.

We also use various types of online analytics, including Google Analytics, a web analytics service provided by Google, Inc. (“Google”), on our Services. Google Analytics uses cookies or other tracking technologies to help us analyze how users interact with and use our Services, compile reports on the related activities, and provide other services related to Website activity and usage. The technologies used by Google may collect information such as your IP address, time of visit, whether you are a return visitor, and any referring Website or application. The information generated by Google Analytics will be transmitted to and stored by Google and will be subject to Google’s privacy policies. To learn more about Google’s partner services and to learn how to opt out of tracking analytics by Google click here.

Third-Party Information Collection

Some content or applications on the Website, including advertisements, are served by third-parties, including advertisers, advertising networks and servers, content providers, marketing partners, and application providers, who assist us in displaying advertisements on third-party websites and to evaluate the success of our advertising campaigns. These third parties may use cookies alone or in conjunction with web beacons, JavaScript or other tracking technologies. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites, applications and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.

We do not control these third parties’ tracking technologies or how they are used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly. We also encourage you to review such third-parties’ privacy policies and practices, including their data security practices.

Social Media

Our Services may, from time to time, contain links to and from social media platforms. You may choose to connect to us through a social media platform, such as Facebook, LinkedIn, Instagram or Twitter, and when you do, we may collect additional information from you (including personal information), such as your screen names, profile picture, contact information, contact list, and the profile pictures of your contacts, through the social media platform.

Please be advised that social media platforms may also collect personal information from you. When you click on a social plug-in, such as Facebook’s “like” button, Instagram’s “like” button or Twitter’s “tweet” button, that particular social network’s plug-in will be activated and your browser will directly connect to that provider’s servers. We do not have control over the collection, use and disclosure practices of social media platforms and encourage you to review their privacy policies and practices, including their data security practices, before using these social media platforms.

5. HOW WE USE INFORMATION

Unless otherwise consented by you in advance, or as may be permitted or required by law, we will only use and disclose your personal information to fulfill the purposes for which it was collected (and in accordance with this Privacy Policy).

We use personal information to:

(a) provide you with our Services;

(b) provide you with information or other services that you request from us;

(c) fulfill the purposes for which you provided your personal information or that were described when it was collected, or any other purpose for which you provide it;

(d) provide you with notices about your account;

(e) carry out our obligations and enforce our rights arising from any contracts with you, including for billing and collection or to comply with legal requirements;

(f) notify you about changes to our Website or any products or services we offer or provide though our Website;

(g) maintain and improve our Website, Services, marketing or customer relationships and experiences;

(h) personalize, measure and improve our Services, content and advertisements;

(i) inquire about our Services and the services of any of our affiliates for the purpose of targeted marketing activities, updates, and promotional offers based on your messages and preferences (where applicable);

(j) administer our relationship with you, including creating and managing your account;

(k) respond to your communications;

(l) measure performance (such as our customer care interactions with you);

(m) develop new services;

(n) conduct surveys and research to better understand the preferences of our customers like you;

(o) provide you with, and improve, relevant marketing offers or information from us or third parties;

(p) enforce our Terms of Use

(q) respond to legally binding demands from law enforcement, regulatory authorities or other third parties;

(r) defend, protect or enforce our rights;

(s) prevent fraud or the recurrence of fraud;

(t) assist in the event of an emergency; and

(u) comply with applicable law.

Transferring Personal Information

We may transfer personal information that we collect or that you provide as described in this Privacy Policy to contractors, service providers, and other third parties we use to provide Services to you and to support our business operations (such as analytics and search engine providers that assist us with Website improvement and optimization) and who are contractually obligated to keep personal information confidential, use it only for the purposes for which we transfer it to them, and to process the personal information with the same standards set out in this Privacy Policy.

We may process, store, and transfer your personal information in and to a location outside of your province or country, including on or in computing systems or cloud-based servers located outside of your province or country. In these circumstances, the governments, courts, law enforcement, or regulatory agencies of that province or country may be able to obtain access to your personal information through the laws of that other province or foreign country. Whenever we engage a service provider, we require that its privacy and security standards adhere to this Privacy Policy and applicable Canadian privacy legislation. Your consent to this Privacy Policy followed by you providing us with your personal information represents your agreement to such processing, storing and transferring of personal information.

6. HOW WE DISCLOSE INFORMATION

Except as set forth in this Privacy Policy, or as required or permitted by law, we may disclose your personal information to third-parties, our service providers and our affiliates, and their respective directors, officers, employees, agents, consultants, advisors or other representatives that have a need to use your personal information to provide or improve our Services, to legal or regulatory authorities, or for other purposes for which you have provided your consent. In no event will we sell or rent your personal information.

We may disclose personal information:

(a) to our affiliates or other related companies;

(b) to our third-party service providers to help us with the uses described in the “How We Use Information” section above, including financial services, information technology, marketing agencies and technical support;

(d) to other parties where we are under a duty to disclose your personal information in order to comply with any applicable legal obligation including a regulatory process, or an order of a government institution, investigative body, regulatory body or judicial authority of competent jurisdiction;

(e) where we transfer or are considering transferring control of any or all of our assets, operations or services to a third-party acquirer of all or substantially all of our assets, including our rights and obligations relating to our Services, to a third-party. The third-party may continue to retain and use the personal information that you provided to us. We will act in a reasonable manner, including by contractual or other means, to ensure that the third-party agrees to similarly be bound by this Privacy Policy or a privacy policy that provides substantially similar measures to those employed by us to protect the privacy and security of your personal information and to similarly comply with applicable privacy legislation with respect to your personal information, but we cannot guarantee such latter compliance by the third party acquirer; and

(f) where we merge, consolidate, or amalgamate with a third party, the merged, consolidated, or amalgamated entity may continue to use and disclose your personal information. We will use our commercially reasonable efforts to ensure that the merged, consolidated, or amalgamated entity agrees to similarly be bound by this Privacy Policy or a privacy policy that provides substantially similar measures to those employed by us to protect the privacy of your personal information and to similarly comply with applicable privacy legislation with respect to your personal information, but we cannot guarantee such compliance.

We disclose non-personal information to third-parties as reasonably necessary to meet our business needs. We do not disclose your personal information to third-p

7. HOW WE PROTECT INFORMATION

The security of your personal information is very important to us. We use physical, electronic, and administrative measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. For example, we use an encrypted channel(s) between our front-end web service and our APIs, and we store encrypted personal information that we have collected in secure operating environments. We store all information you provide to us behind firewalls on our secure servers. Any payment transactions will be encrypted using SSL technology . We also secure all physical copies of documents containing personal information in a locked file cabinet.

We will only retain your personal information for the period of time reasonably required to fulfill the purposes for which it was collected. We may retain non-personal information for as long as we have a business need to do so.

Our Services may utilize third-party systems, programs, websites, solutions, and/or applications. Under applicable privacy laws, an organization must protect personal information that is in its custody or under its control by making reasonable security arrangements against such risks as unauthorized access, collection, use, disclosure, copying, modification, disposal or destruction. All of our service providers and contractors are contractually obligated to employ appropriate data security measures with respect to your personal information and to collect/use/disclose/retain it only within the scope required for the provision of our Services. However, we are not responsible for the actions and privacy policies of these third parties and their systems, programs, websites, solutions and/or applications.

We try our best to safeguard personal information once we collect it or you provide it to us, but please understand that no transmission of data over the Internet or any other public network can be guaranteed to be 100% secure. If you suspect an unauthorized use or security breach of your personal information, please contact us as soon as possible.

8. YOUR CHOICES

We offer you certain choices in connection with our Services.

Access to Your Personal Information

On your reasonable written request, we will provide you, not later than thirty (30) days from our receipt of your request, or such additional time as required by law, with access to or information about your personal information (if any) under our custody or control, and the names of individuals to whom, and any circumstances in which, your personal information has been and is being disclosed by us. You must provide sufficient information in your request to allow us to verify your identity and identify the information you are seeking.

If you request a copy of your personal information and the personal information can reasonably be reproduced, we will provide you with a copy of the personal information, or, if applicable, we will give you reasons for any delay in providing a copy of the requested personal information. All requests may be subject to minimal costs, in accordance with applicable privacy legislation.

We reserve all rights not to disclose personal information, in whole or in part, in certain circumstances permitted or required by law, including but not limited to where:

(a) the personal information is protected by any legal privilege;

(b) the disclosure of the personal information would reveal confidential commercial information;

(d) the personal information was generated in the course of a formal dispute resolution process; or

(e) the personal information was collected by us without your knowledge and consent for reasonable purposes related to investigating a breach of an agreement or a contravention of the laws of Canada or any province in Canada.

If access to your personal information is refused, in whole or in part, we will provide you with the reasons for the refusal and the provision of applicable privacy legislation on which the refusal is based. You may contact us if you have any questions about the refusal, and we will inform you that you may ask for a review of the refusal in accordance with applicable privacy legislation.

To submit a request to access your personal information or designate an authorized agent to make a request to access your personal information, please contact us. Our security procedures mean that we may request proof of identity before we disclose your personal information to you.

Updating Your Information

The accuracy of the personal information we have about you is very important. To submit a request that we update your personal information, please contact us.

On your request, we will make every reasonable effort to correct outdated personal information, or errors or omissions in your personal information where that personal information is in our custody or control. Such a request must be in writing, signed by you, and include sufficient detail to enable us to identify any personal information in our custody or control in relation to the request.

We will, as soon as reasonably practical and not later than thirty (30) days from our receipt of your request, or within such additional time as permitted or required by law, either correct the personal information and, if applicable and reasonable to do so, send correction notifications to any third party to whom we disclosed the incorrect personal information, or decide not to correct the personal information, but we will annotate the personal information under our control to indicate that a correction was requested but not made.

We will inform you of the action that we have taken in response to your request for correction. You may contact us if you have any questions about your request for correction, and you may ask for a review of the action taken in accordance with applicable privacy legislation.

Withdrawing Your Consent

Where you have provided your consent to the collection, use, and disclosure of your personal information, you may have the legal right to withdraw your consent under certain circumstances. To withdraw your consent, if applicable, please contact us. Please note that if you withdraw your consent, we may not be able to provide you with our Services. We will explain the impact to you at the time to help you make your decision.

Tracking Technologies and Advertising

As previously mentioned, you can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies or block the use of other tracking technologies some parts of our Website may not be accessible or may not function properly.

Email Communications

You may have the opportunity to receive certain communications from us related to our Services. If you provide us with your e-mail address in order to receive communications, you can opt-out of marketing emails or other electronic messages at any time by following the instructions at the bottom of our emails and adjusting your email preferences. Please note that certain emails may be necessary for the operation of our Services. You will continue to receive these emails, if appropriate, even if you unsubscribe from our optional marketing communications.

9. CONTACT US

If you have questions, concerns, or would like to update or otherwise change your personal information, you can contact us in the following ways:

Email	privacy@altaml.com
Mail	AltaML Inc. #2200, 10130 103 Street Edmonton, Alberta T5J 3N9

We have procedures in place to receive and respond to complaints or inquiries about our handling of personal information, our compliance with this Privacy Policy, and with applicable privacy laws. To discuss our compliance with this Privacy Policy please contact our Privacy Officer using the contact information listed above.